If you think that digital cameras are for snapshots only, then you
obviously haven't heard about SLR (Single Lens Reflex) digital cameras.
SLR is a type of camera which has one lens for composing the frame and
capturing the image. SLR cameras are also known as TTL (through-the-lens)
cameras.
An SLR camera displays an image through the viewfinder that is exactly the
same image as the camera sees and is exactly the same image that the
camera is going to record when you release the shutter.
An SLR camera provides a much more accurate image through the viewfinder
than a digital camera produces on its LCD because the LCD does not
faithfully reproduce the colors and light intensity that is actually
entering the camera.
The top of the line SLR digital cameras rival the best film-based SLR
cameras and are designed for serious hobbyists and professional
photographers. Digital SLR cameras are much larger, bulkier, and heavier
than traditional digital cameras.
The SLR uses a mirror that is located behind the lens as well as an
optical device known as a pentaprism to channel the light that enters the
camera's lens to the optical finder. When you release the shutter the
mirror moves out of the way and the image is captured in the same way as
any digital camera.
The better digital SLR cameras let you mount different lenses just like
their film-based counterparts do. Many of your existing 35mm lens may be
compatible with a digital SLR. If you have a large lens collection then
you should definitely look for a digital SLR that is compatible with them.
Because the digital SLR cameras are more professional, they come with a
hefty price tag. A 6-megapixel Nikon D100 runs around $2,000 and the
11-megapixel Canon 1D runs near $8,000. This is for the camera body only
and does not include a lens! This is why I mentioned earlier that you
should look for a digital camera that will mount your existing lens
collection. Just a good quality zoom lens can run you at least $3,000 and
can climb as high as $10,000 depending upon the features!
Of course, there are also starter-priced digital SLR cameras available.
The Olympus E-20N, a 5.0-megapixel SLR camera, which includes a
non-replaceable lens that is capable of duplicating a 35 mm to 140 mm
lens, runs around $3500.
These prices are not out of line if you make your living shooting
pictures. You can actually create additional revenue streams when you
shoot digital pictures, instead of film-based ones, by offering image
enhancement options and all sorts of digital FX options for thee
prospective bride and groom's on their treasured wedding album.
If all of this sounds a bit too expensive for your blood, then you'll
probably find all of the digital camera that you'll ever need way down in
the $99 to $500 price range and you'll never have to worry about buying
extra lenses. Digital SLR cameras aren't for everyone but, if they're for
you, then there are plenty of models to look at. SOme of the best are made
by Canon, Olympus and Nikon which are familiar names in the photography
world.
Warren Lynch has been shooting commercial photography since 1979. Clients
include Makers Mark Bourbon, Heaven Hill, Yum Brands, GE, Fruit of The
Loom and many more highly recognizable brands. Have him make your product
more recognizable too. Visit his website at www.wlynch.com or just him a
call at 1-502-587-7722 to quote on your next project.
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